Quick Start Guide - Advertising an Event

Subscribers to the FindSchoolCPD service can promote their events to an audience of over 10 000 users across the UK. The platform is ‘Booking Platform Agnostic’ – it doesn’t matter where your events are being processed, you can still add them to the platform’s CPD catalogue. Users can find CPD from one simple search box, searching across an extensive catalogue of CPD from over 80 CPD Providers. Users click the ‘Register’ button next to an event listing and they’re routed through to the site where the event’s bookings are being managed. Many organisations use services such as EventBrite, Google Forms or Third Party booking systems; the platform can accommodate all events regardless of how bookings are managed by an organisation.

(IMPORTANT: Please ensure you have logged into this site: https://www.findschoolcpd.com)

Simply add your event by completing the  ‘Add an Event’ form and begin promoting your events to a wider audience.

Go to ‘Submit Event’

Enter the details of your event into the ‘Add/Edit Event’ Form. 

Click 'Save' 

The form contains a number of mandatory fields as indicated (highlighted in red) below :



Enter the title of your event; try to include a title which accurately reflects what your event is about. For example if it’s about SEND, include this in the title – this will help when users search for an event.


Select the top level category for your event, this will usually your organisation's name - selected from the provider category . TIP! You can also type the name of your organisation and the platform will perform a lookup - this will save you time, removing the need to select your organisation from a long list of categories. 

Additional Categories

Select any additional categories. These really aren’t too critical as the search tool is very good in identifying keywords from your event description. You can select multiple categories by pressing Ctrl (PC) or CMD (Mac) and and clicking on the categories. TIP! You can also type the name of a category and the platform will perform a lookup for you. 


Add your organisation’s logo to the event. We recommend a logo size of no more than 200px x 200px, in .gif, .jpg or .png file format.

Maximum file upload size = 2Mb

IMPORTANT: The system will not allow you to use images in any other formats. 

Event Start Date

The date your event will take place/begin.

To add a programme of events, you will need to add the programe as a single event.


Set the Start Time and Date = 31/12/2099

For the start date, the following text will display: Multiple Date Event

Cut Off Date After this date users will no longer be able to register on the event (the register button will no longer display after this date). The 'Cut Off' displays in the event properties table under the event description (accessible from the 'Details' button)


Leave this blank if your event is FREE.

 External Booking       Link

Paste in the address of where your event booking is being processed for example EventBrite, a Google Form , a School Website etc. !IMPORTANT: you must include https:// or http:// in the link.

The register button below an event's listing will point to the address you enter in this field. 


Set Published = Published, your event will then display in the CPD platform’s CPD catalogue.


Enter a summary for your event. 

Try to inlcude the following:

  • Aims
  • Outcomes
  • Audience 



Enter a description for your event. This will display when a user clicks the 'Details' Button below the event's listing. 

To help with searching try to include an accurate description for your event. The platform will index your event and will record 'Key words' against it. If you add a detailed description which accurately describes your event it will help when users are searching for events using the 'Search for CPD' tool on the platforms homepage.  

TIP: Consider what search phrase/words users are likely to use when searching for your event. Try to include the name of your organisation, it will help anyone searching for your events



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